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Fill in the form below to access the recordings of the three webinars in this Masterclass series.

With the busy conference season underway, our masterclass webinar series is designed for education suppliers and providers interested in the international schools market. Hosted by our knowledgeable business development team and expert guest speakers, our masterclasses aim to provide suppliers with key intelligence, takeaways and advice on how to enter and expand into the international schools market.

Masterclass 1

Are you Maximising your Time and ROI at International Education Conferences?

25th February 10 am GMT, hosted by Sam Estebanez, Business Development Manager

Before another busy conference season kicks off, this webinar is designed to equip education suppliers with a practical, actionable approach to ensure you achieve your goals and increase your reach at international education conferences and events. ��

Join us to explore a checklist for maximising your ROI, with insights tailored to the unique challenges and opportunities of the international school market.����

This engaging session covers:��

• Pre-Event Preparation: Learn how to identify your target audience effectively by using ISC Outreach data to identify key schools and events. Gain clarity on where to focus your efforts and how to set measurable objectives before you even arrive.��

• Strategies During Events: Discover the advantages and drawbacks of various stand options, master the art of effective networking, and navigate cultural nuances to build meaningful connections that last.��

• Post-Event Follow-Up: Make your efforts count after the event ends. We’ll show you how to apply ISC Outreach tools for targeted outreach and maintain momentum with prospective schools and partners.��

Sam will be joined by , Founder of ICT Evangelist and Head of Education at NetSupport, and , Event Product Director at Bett, for your ultimate guide to cutting through the noise, maximising every interaction, and ensuring your conference attendance translates into real value for your business. Whether you’re a seasoned attendee or preparing for your first event, these actionable tips will position you for success.��

Register now to refine your strategy and achieve a stronger ROI this conference season!��

Sam is a Business Development Manager at С����Ƶ. His professional background is originally from Education supplier organisations, ranging from leading SaaS companies to consultancy services in the international school space. Sam has spent his time working, on a global basis, directly with international schools, associations, accrediting bodies and school groups in their use of SaaS products designed for the sector.

Mark Anderson is the Founder of ICT Evangelist and Head of Education at NetSupport. With a career in education that spans three decades, Mark has been a leading light in the field of teaching and learning with technology through his evidence-led approaches to integrating technology and artificial intelligence in education. Mark’s work focuses on promoting evidence-informed approaches to teaching and learning with (and without) technology and empowering educators to utilise AI and technology to enhance learning outcomes.

Bjorn Sirum is the Event Product Director at Bett, the world’s leading EdTech event, comprising of Bett Asia, Bett UK and Bett Brasil. He has over 15 years of experience in events and media. His current role oversees the strategy and delivery of a 35,000 person and 600 exhibitor event. Managing teams across operations, sales, content, client engagement, community and new product launches. He is responsible for creating exceptional experiences that contribute to the mission of better education, globally. Bjorn is passionate about the use of technology and data to redefine traditional event experiences, creating market-leading events.

Masterclass 2

Are you Ready to Sell Internationally? – A Western Asia Perspective

1st April 09:30 am GMT +1, hosted by William Saville, Business Development Manager

Expanding your business into the international schools market is an exciting opportunity, but are you truly ready to succeed on the global stage? This webinar is designed to help education suppliers assess their readiness for international expansion and provide strategic guidance to navigate this complex journey.��

Through expert insights and practical tools, we’ll cover:��

• Market Analysis: Use ISC Outreach data to evaluate market opportunities, and pinpoint areas with the greatest potential for growth. Learn how to make informed decisions about where to focus your efforts.��

• Tailored Sales Approaches: Gain insights into customising your sales strategies for diverse regions. From understanding cultural nuances to building trust across borders, we’ll explore how to create meaningful connections with international clients.��

• Building Effective International Relationships: Learn how to establish and nurture relationships that drive long-term success in global markets.��

Whether you’re exploring your first international venture or looking to optimise your current strategy, this webinar will provide actionable steps to ensure your business is primed for success.��

William will be joined by Sami Yosef, Head of Global Research at С����Ƶ, and , International Business Development Manager at OxEd and Assessment.

Join us to unlock the keys to navigating international markets with confidence and clarity. Register today!��

William Saville is a Business Development Manager at С����Ƶ. With over a decade’s experience of working in the global education sector, predominantly for assessment and EdTech suppliers, William has worked with schools, school groups, associations, governments, regulators and higher education institutions globally.

As Head of Global Research at С����Ƶ, Sami Yosef leads a team of skilled field researchers and administrative staff who are responsible for engaging with international schools, school groups and regulators to collect qualitative insights into the market. He has a wealth of experience in the international school market having worked in the sector in various roles for over a decade.

Samina Yasmin is International Business Development Manager at OxEd and Assessment, focusing on empowering educators globally by expanding the reach of their solutions to international schools. Samina has over 17 years of experience in education, including roles as an International Consultant and Head of Year at an international school in the UAE. She possesses a deep understanding of young learners’ unique needs and is committed to creating nurturing environments for their growth. Her experience includes training schools on using data and insights to improve teaching and learning outcomes, demonstrating her proficiency in data literacy and data-informed decision-making.

Masterclass 3

Are you Optimising your Outreach with Trusted Market С����Ƶ?

7th May 12 pm GMT +1, hosted by Rachel Rogers, Head of Sales

ISC Outreach is more than a contact database: it’s a strategic tool that empowers education suppliers to make data-driven decisions. This webinar will transform how you view and utilise international schools data, offering actionable insights to optimise your outreach and support your business’ growth.

In this session, we’ll examine:��

• Strategic С����Ƶ Analysis: Learn how to harness ISC Outreach data to segment target audiences, pinpoint high-potential schools, and refine your outreach strategies for maximum impact.��

• Real-World Case Studies: Discover how leading international education companies leverage our data to inform their strategies, from targeting the right schools to driving meaningful engagement.��

• Engaging Senior Leadership Teams (SLT): Understand how to demonstrate the value of ISC Outreach data to SLTs, enabling them to make informed decisions about international expansion and resource allocation.��

Join us to see how verified market data can revolutionise your approach, helping you connect with the right schools, at the right time, with the right message. Don’t miss this opportunity to enhance your outreach strategy and achieve better results.��

Rachel Rogers is Head of Sales at С����Ƶ. Rachel has over 25 years’ experience in the education sector having spent most of her career working in Edtech, supporting schools to realise the benefits of technology to support teaching and learning. Before Joining С����Ƶ, Rachel led an International Sales team at GL Education selling to schools across the globe. ISC Outreach was a key tool for her teams’ sales planning activities!

Ashley Kirk, Head of Sales (EMEA) at Veracross, brings nearly a decade of experience in EdTech sales and leadership roles. Currently serving as Head of Sales at Veracross, the School Management Platform designed exclusively for independent and international schools, Ashley has previously held key positions at С����Ƶ and Faria Education Group. Throughout his career, Ashley has leveraged data and intelligence from С����Ƶ to drive strategic decision-making, fostering growth in both existing and new markets.

Amanda Clarke is the Sales Director International at Oxford University Press. She oversees the company’s skilled sales and support team based all over the world, focusing on expanding Oxford University Press business globally. Amanda has over 20 years of experience in international business development. Before joining OUP, she was Director of International Sales for GL Education, where she was responsible for growing global sales of GL’s digital assessment portfolio and she also worked at Scholastic Inc., where she managed sales for the Middle East and Africa and later took on global responsibilities for Scholastic’s B2G business and special sales projects

Ian Hunter, Founder and CEO of Lime Education Consulting, has worked in the EdTech market for over 25 years and has worked for some of the largest education companies in the world including Tes Global, Discovery Education and RM Education. As Global Director, Sales Director or Commercial Director he has been responsible for driving growth across a range of EdTech products and services to schools, colleges, Universities and Ministries of Education globally. Ian has extensive experience of working in global education markets with a network stretching across Asia and the Middle East, as well as the UK and Europe. Above all Ian has a passion for Education and EdTech. His experience and knowledge of delivering sales and marketing growth strategies underpins the work of Lime Education Consulting.